A$AP Rocky Announced as Creative Lead for Puma's Formula 1 Collaboration
Puma has appointed rapper A$AP Rocky as the creative director for their collaboration with Formula 1. This partnership aims to merge the world of motorsport with streetwear's flair. A$AP Rocky is set to introduce unique capsule designs for the Puma-F1 alliance and will have a hand in shaping Puma's seasonal fashion trajectory. An exclusive Puma x F1 apparel and accessory line is slated for a debut this year, offering a glimpse of multiple capsule collections linked to major F1 events in 2024.